The New Hammers and Sickles: 2016

Romuald Demidenko interviewed Richard Grandmorin, an administration employee on a daily basis and a creator of bold looking compositions involving digital artifacts known from Windows.

WHY MS OFFICE IS THE NEW HAMMERS & SICKLES??

1) macroeconomical facts in Europe:

- agriculture : 4 % of the labor force [sickles]
- Industry : 20 % of the labor force [hammers]
- services : 76 % of the labor force
=> CONCLUSION: Sickles and hammers are outdated. we need new symbols for the labor force.

2) The new representative tools:

Windows OS is present on of 90% Computers and 80% of companies are eqpuiped with Microsoft Office. Over years, the homogeneity has generated a stable aesthetic and ergonomic framework.
=> CONCLUSION: MS office is the most common tool for the labor force. Excel, Word, powerpoint & Access are the new Hammers & Sickles!

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The new hammers & Sickles x The Artists

[International Office Art Biennale] Sad Face - interview with Richard Grandmorin

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